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Offers expire at 11:59 pm on August 1st, 2019


Choose the Digital & Online Presence Boot Camp and either Be A Founder Weekend or Female Founder Growth Weekend for only $600. (Save $697)

2 Weekends

Choose any single weekend for $400 (Save $297)

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Digital & Online PResence Boot Camp

Digital & Online Presence Boot Camp

Whether you are brand new to digital content or need a reboot or upgrade of your digital marketing strategy, this comprehensive three-day workshop is designed to bring you up-to-speed on the fundamentals of having a solid online presence and growing an authentic and engaged community. 

Dates:

    • Friday, September 27th, 2019  5:30 pm - 9:30 pm (dinner included)
    • Saturday, September 28th, 2019 9 am - 6 pm (Lunch and snacks included)
    • Sunday, September 29th, 2019 9 am - 4 pm (Lunch and snacks included)

Day 1

  • Importance of an Online Presence
  • Role of Content in a Successful Marketing Strategy
  • Finding Your Voice and Your Customers Attention
  • Identifying Your Goals, Metrics, and KPIs

Day 2

  • Websites: Your Home-Base for Digital Marketing
    • Blueprint for a Successful Website
    • Usability and User-Experience
  • SEO 101
    • What Is SEO & How Does It Work
    • Checklist of factors affecting search engine ranking
    • Optimizing your site for search engines
    • Keyword Research
  • Google Analytics
    • Understanding Google Analytics Terminology
    • Analyzing your visitors and traffics
    • Using analytics to drive optimization
  • Email Marketing
    • Importance of Email Marketing
    • Overview of Email Marketing Campaigns
  • Social Media Strategy
    • Understanding types of content
    • Importance of communication, conversation, and story-telling
    • Building the right community
    • Review your avatar, goals, objectives, and KPIs
  • Blogging
    • The value of blogging in a social media world
  • Written Content vs Audio Content vs Video Content

Day 3

We’ll dive into each of the big 6 social media channels, looking at the key stats, user experience, understanding their algorithms, best practices, tools, and techniques:

  • Facebook
  • Instagram
  • Twitter
  • Pinterest
  • LinkedIn
  • YouTube

Who is teaching?

Kati is a work-at-home and homeschooling mom of four. As the Chief Mommy of the hyperlocal blog Lexington Mommy, Kati has an audience of over 15,000 highly-engaged people. Kati also teaches other business owners how to create, leverage and grow their online presence to increase their brand awareness, number of clients and income. Just to make life interesting, she agreed to join her sister Kiri at CoCreate.

Digital & Online Presence Boot Camp
Correct Better Be a Founder Weekend

Be A Founder: Start Your Business Here

Who should attend:

  • Do you have an amazing idea and want help before you take the big leap?
  • Are you ready to start your business but the thought of writing a business plan is overwhelming?
  • Do you have a problem you want to solve but don’t know where to start, or what tools and knowledge are needed?
  • Would you like to the support and encouragement of other new founders as you begin this journey?
  • Have you recently started a business, but need clarification and support of written business and action plans?

What is it:

  • 3-day intensive business workshop resulting in a comprehensive 90 Day Growth Plan
    • Friday, August 23rd, 2019  5:30 pm - 9:30 pm (dinner included)
    • Saturday, August 24th, 2019 9 am - 6 pm (Lunch and snacks included)
    • Sunday, August 25th, 2019 9 am - 4 pm (Lunch and snacks included)
  • Plus private Facebook group and 6 video check-in calls over the next 90 days as you move forward with your new business.

What to expect:

This weekend is for individuals ready to start a business or with brand new business. Be prepared to turn that entrepreneurial dream into reality. Work with experienced founders and business experts to develop a solid plan quickly. You will build relationships with other new founders. Accountability, support, and problem-solving will not stop when you leave on Sunday evening with the additional check-in calls and Facebook group.

At the end of the weekend you will have:

  • A written business plan
  • A clear understanding of your ideal customer
  • An action plan
  • Your elevator pitch
  • A support network as you start your business

Who is teaching?

Much of the content will be taught by CoCreate's founder, Kiri Rawson. Not only did Kiri and her sister, Kati Horton of Lexington Mommy, form CoCreate from scratch, but they also brought coworking to Lexington. (It's not easy to bring an entirely new concept to a town.)

You will be guided by someone who has actually written a business plan, started a not-so-small micro-business and had to learn to give an elevator pitch to a room full of strangers. Kiri has degrees in economics and secondary education and has helped others start new businesses for years. She has years of experience in the corporate, educational and work-at-home-mom worlds.

Be A Founder: Start Your Business Here
Female founders growth weekend-2

Female Founders Growth Weekend

A Boot Camp to Grow Existing Businesses Created By Founders, For Founders

Who should attend:

  • Are you a founder who wants to take her business to the next level?
  • Are you full of ideas for your business, but stuck in analysis paralysis?
  • Would you simply feel more confident if you had a clear, manageable plan for finishing out the year?

If you are ready to start a new business, check out our Be A Founder weekend.

What is it:

  • 3-day intensive business workshop resulting in a comprehensive 90 Day Growth Plan
    • Friday, September 6, 2019, 5:30 pm - 9:30 pm (dinner included)
    • Saturday, September 7, 2019, 9 am - 6 pm (Lunch and snacks included)
    • Sunday, September 8, 2019, 9 am - 4 pm (Lunch and snacks included)
  • Plus private Facebook group and 6 video check-in calls over the next 90 days as you move forward with your growth plan

What to Expect:

This weekend is for women with an existing business. Be prepared to be pushed to think out of the box as you brainstorm with other founders and work on a plan for your business that will push you toward your goals, but is still manageable. You will build relationships with others at similar stages of business.  Accountability, support, and problem-solving will not stop when you leave on Sunday evening with the additional check-in calls and Facebook group.

At the end of the weekend you will have:

  • A clarified and revitalized vision for your business
  • A realistic 90-day growth plan 
  • A marketing plan that is more than social media
  • A clear understanding of your sales process
  • A support network as you implement your growth plan

Who is teaching?

Much of the content will be taught by CoCreate's founder, Kiri Rawson. Not only did Kiri and her sister, Kati Horton of Lexington Mommy, form CoCreate from scratch, but they also brought coworking to Lexington. (It's not easy to bring an entirely new concept to a town.)

You will be guided by someone who lives the process of monitoring and adjusting her 90-day plan daily. Many days Kiri informally coaches CoCreate members on growing their businesses. Kiri has degrees in economics and secondary education and has helped others start new businesses for years. She has years of experience in the corporate, educational and work-at-home-mom worlds.

Digital & Online Presence Boot Camp